Mind · Los Originales · Creative practice

Creativity is a skill. Here's the training.

Forty-two timed experiments across four movements, so you create on demand instead of waiting to feel like it.

Creativity isn't a gift a few people are born with. It's a practice, and it trains like anything else. Four movements take you from building the muscle to breaking your own rules, reaching for meaning, and meeting reality head on.

You come out able to create in any medium, with a dossier of experiments you'll return to for years.

From $67 AUD · choose your format

Digital lands instantly by email. Free shipping on the printed edition to Australia, the UK and the USA.

WHAT'S INSIDE

Two parts. One practice.

One Kit. The Playbook carries the depth and the stories. The Workbook is your creative laboratory, where you run the experiments. Read them instantly as digital, or add the printed editions posted to you.

Included

The Playbook

Thirty years of building delis, restaurants, ventures and systems, distilled into one idea: creativity is a single act across every medium, with the stories that prove it.

Included

The Workbook

The Creative Laboratory. Forty-two timed experiments where you're both scientist and subject, building a creative dossier you return to for years.

Running a studio or a class? Los Originales comes as a Team Pack, one Playbook and five Workbooks, for $227 AUD. Get the Team Pack.

How it works

Three steps. Run the experiments.

Open the Playbook

Read the idea and the story behind it. See creativity as one act you can train.

Run the experiment

Set the timer and do the work on the page. Forty-two experiments build your dossier.

Build the practice

Work the four movements and creativity becomes something you do on demand.

THE METHOD

Four movements of making.

Four movements take you from training the creative muscle to breaking your own rules, reaching for meaning, and meeting reality head on. The depth lives in the Playbook, the experiments live in the Workbook.

Make

Build the muscle

Break

Burn the rules

Beyond

Reach for meaning

Intrude

The reality check

Who it's for

For anyone told they're not creative.

Creativity is a skill, not a gift some people are born with. This Kit trains it, in any medium, for anyone willing to be surprised by their own brain.

The Playbook hands you the depth. The Workbook is where you run the experiments. Take them as instant digital downloads, or add the printed editions posted to you.

If you've been told you're not creative

"I was told I'm not creative, and I believed it. I want to find out if that's true."

If you've stalled

"I know how, I've just lost the momentum. I want to start again."

If you never called it creativity

"I solve problems all day. I never knew that was the work."

From people in the work

Built with people who did the work.

I came here to learn a range of skills, and I ended up learning about myself and life lessons. It went well beyond what I expected.

This work lifted my career to another level. Great knowledge and technique, and it helped me grow as a solution finder. I love the passion and energy.

His enthusiasm for people is contagious, which is exactly what I needed. Plenty of experience and examples to draw on, and always a tip or a current example to share.

Things people ask.

Two parts: the Playbook (the depth and the stories) and the Workbook, the Creative Laboratory, with 42 timed experiments. Choose the digital Kit and both land as instant downloads. Add the printed edition and we post them to you as well.